Gabriela Aguayo
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Scorched Studio

Social Media Management · Branded Content · Print · Email

As Digital Marketing and Social Media Manager at Scorched Studio, I created branded content across formats, from print and flyers to social posts, ads, email assets, and short-form reels, helping shape the studio's visual identity while it was still taking form. I also organized and shot the brand's branding shoot; those photographs are featured in my Photography section.

01

Prints & Flyers

In-studio and event print: woodburning class flyers, group pricing sheets, loyalty and punch cards, and the step-by-step art wall guide.

Woodburning class flyer in green
Grand opening art wall step-by-step guide
Loyalty card, buy five entries get the sixth free
Punch pass card for five prepaid sessions
Group prices flyer
02

Posts

Feed graphics announcing hiring, gift cards, punch passes, and seasonal promotions. Studio photography is cut out and set against flat brand color or paper texture, with the logotype and a condensed sans doing the talking.

Scorched Studio social post
Scorched Studio social post
Grand opening invitation post
Now hiring a part-time studio associate
03

Ads

Paid creative built around one idea: Scorched as the new date spot in Orem. Square formats with a single hero image, the studio wordmark set large, and one call to action per frame so the message survives a small placement.

Scorched Studio ad with couple holding a burned sign
Scorched Studio ad, new Orem date spot
Scorched Studio ad with couple against a painted sky
04

Email Assets

Header banners and full campaign layout design. Blocks alternate lilac, cream, and white to break the length, with hours, address, and a single booking button at the close.

Scorched Studio email campaign, part 1
Scorched Studio email campaign, part 2
Scorched Studio email header banner
05

Social Media Reels

Short-form vertical video shot and edited in studio; DIY studio remodel, product close-ups, and studio announcements cut to trending audio.

Scorched - Guess the location Scorched - Mushroom drawing Scorched - Renovation Scorched - Reno Part 1 Scorched - Reno Part 2 Scorched - Reno Part 3 Scorched - Reno Part 4 Scorched - Reno Part 5 Scorched - Branding Shoot Scorched - Grand Opening Graphic Scorched - Grand Opening Scorched - Cam & Vienna Scorched - First Month Scorched - Halloween Concert Scorched - Sitting on the curb Scorched - Surfs Up
Emailgabrielaxdaguayo@gmail.com
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NetworkLinkedIn